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Michael R. Baye is the author of
Managerial
Economics and Business Strategy, now in its fourth edition with
McGraw-Hill, 2003.
Thanks to valuable feedback from its many
users over the years, it is now the best selling managerial economics
textbook in the market. The text is designed for use in undergraduate and
MBA courses in managerial economics and/or courses in intermediate
microeconomics. While the text covers all of the basics (click to view the
table of contents),
the primary strength is its coverage of game
theory, pricing strategies, and the economics of information.
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The fourth edition offers a new chapter called
Advanced Topics in Business Strategy, which includes strategies
such as limit pricing, predatory pricing, raising rivals' costs, price
discrimination as a strategic tool, and penetration pricing to overcome
network effects. Plus, all of the
end-of-chapter questions in the fourth edition are brand new (that's right, 100
percent new end-of-chapter problems)!
| New Tools
for Instructors |
The fourth edition
offers instructors the most comprehensive package of instructional tools
available on the market. Contact your
McGraw-Hill Rep to obtain
your personal copy of the the Instructor's CD containing
- PowerPoint Presentations
- Solutions/Test Banks
- Nine Full Length Cases
- Instructional Tips
- And Much More
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Did you know that
the following sources of business information are also divisions of
McGraw-Hill? Click to visit!
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McGraw-Hill
Student Site | McGraw-Hill Instructor Site | Michael's
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